EXTRAORDINARY RESULTS.

Every leader and system will experience dips. However, it's the ability to persist in the dip that separates people and organizations who achieve 'extraordinary results' from those that only achieve 'mediocre results.'  This is because leadership is a marathon, not a sprint. So unlike the intense burst of effort required for shorter sprints, the 'marathon of leadership' demands a

concentrated sustained pace over a long period of time. And while the marathon distance of 26.2 miles can be grueling, it can also be overcome. Interestingly, business author Seth Godin in his book, The Dip, observes that the highest rate for quitting in a marathon is not in the middle, but at mile 20, when we are too far away from the beginning to remember the adulation of the crowd at the start, but not close enough to the end to feel like we can finish --- namely, when the "cost of discomfort" seems to be too much compared to the the "prospect of reward." This is 'the dip'! It's easy to put in the work when the results are obvious and outcomes are readily apparent - but that's not leadership. Experienced leaders know that there are seasons in leadership where work is being 'put in' but results are 'not yet apparent' - a place of seeming contradiction. However, there is confidence because they understand that a seed must go into a "dip" and be buried before it sprouts "above ground." #LeadThroughTheDip